As Apple Gains PC Market Share, Jobs Talks of a Decade of Upgrades

Paul Sakuma/Associated Press

It may have dropped the word “computer” from its name, but Apple is certainly selling plenty of Macs.

Driven in part by what analysts call a halo effect from the iPod and the iPhone, the market share of the company’s personal computers is surging.

Two research firms that track the computer market said last week that Apple would move into third place in the United States behind Hewlett-Packard and Dell on Monday, when it reports product shipments in the fiscal fourth quarter as part of its earnings announcement.

“The Macintosh has a lot of momentum now,” said Steven P. Jobs, Apple’s chief executive, in a telephone interview last week. “It is outpacing the industry.”

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