iPhone could mark the end of the geek affair with Apple

The teaser ads posted in New York showed an open lock and a headline: either "The best devices have no limits" or "Phones should be open to anything". They must have mystified a few people, but Apple fans had no doubt what they were about: Nokia was exploiting the furore over last week's iPhone firmware update. This not only plugged a bunch of security holes, it wiped out users' unapproved applications, and "bricked" some phones hacked to unlock them from AT&T.

How galling to see Nokia promoting its N Series phones with lines like: "Open to applications. Open to widgets. Open to anything. So go ahead and load it up. What it does is up to you."

But there was no deceit on Apple's part. Right from the beginning, its chief executive Steve Jobs had told Newsweek: "You don't want your phone to be an open platform," and that AT&T "doesn't want to see their West Coast network go down because some application messed up". (Except that AT&T encourages people to run apps on its other smart phones.)

Read the whole article @ Guardian Unlimited

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